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Fashion show success

Two 14-year-old school friends, Oliver Parsons and Harrison Lucas, hosted their own fashion show in a bid to raise money to help pupils in West Africa. 

Tickets were priced at £3. The fashion show included discounted items from well-known, high-street stores including Next, Topshop, New Look, River Island and M&S, with a range of sizes available from 8-22. We spoke to Oliver's mum, Natalie Parsons, to discover how they pulled off this event:

'We used Red Frog Fashions for the event, who were great. They provided the tickets and information, as well as running the show on teh night. We just had to publicise the event and sell tickets. Red Frog provided all of the clothes - they came to the event an hour before the show to set up, they then led the evening by having models wearing and holding the items for sale and provided a running commentary. Red Frog brought their own models, which made it easy. The boys put posters around their school and in the local primary and nursery schools. The church they attend also displayed posters, and we produced a press release with three of the local papers running a story. We boosted profits on the night by running a raffle with prizes donated from local businesses. We also displayed an information board about the school in Gambia that we were raising funds for, so people could see what their donations were going. We sold tea and cakes, and the bar was open at the venue. We had over 100 people attend, and the night went extremely well. The boys managed to raise £618.'

Fashion show tips and advice

Fashion shows can be profitable fundraisers, and can be tailored to suit your needs. There are companies that you can book to make your life easier - some provide the models, while others ask for volunteers! Hold your fashion show in a large enough hall to cater for the all-important catwalk!

For a popular alternative to a fundraising fashion show, read our step-by-step guide to running a swishing event.


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